Design Is Always Iterative

Todd Dunn is an innovative UX Designer who delights in the pursuit of creating and updating memorable web and mobile platforms.

With expertise in user research, ideation, UI/UX design, prototyping, usability testing, and so much more -- the following is a portfolio full of case studies that highlight Todd's unique approach to interfacing for nationally recognized, multi-million dollar brands.

Contact him today for his eyeopening perspective on building intuitive, ever evolving experiences in the digital age or to chat about playing the guitar.

Selected Work

Pajamagram 2024 UI Design, UX Design, Website Design

An in-depth assessment of why selecting a theme that supports accessibility, mobile experience, and marketing efforts is incredibly important.

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Click to view the 2020 Magento 1.0 Migration to Commerce Cloud case study

Vermont Teddy Bear Company UI Design, UX Design, Website Design

Discover how migrating a website to a more standardized shopping experience increased product visibility and sales, while improving brand loyalty.

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Pajamagram 2020 UI Design, UX Design, Website Design

An informative look into prioritizing user experience over business needs with a mobile first website migration that provided new marketing opportunities and methods.

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Pajamagram Redesign 2017 UI Design, Web Design, Brand Design

A deep dive into the process behind identifying an outdated e-commerce platform and the positive impacts of a website migration to a modern interface.

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Methodology

Design is a never ending process that requires impeccable attention to detail.

On a daily basis, during any given project, Todd utilizes the following processes and tools to ensure seamless integrations that meet budgets, surpass expectations, and increase performance.

Ideation

Business goals, requirements
Storyboards
Wireframing
Prototyping
User journeys
Usecase analysis

Analytics

Google Analytics
Hotjar
Heatmaps
Scroll Maps
Monetate
Competitive Analysis

UX Frameworks & Skills

Design thinking
Web design
Mobile design
A/B testing
User Flows
UX Research
Journey Mapping
UI design
UX strategy

UI/UX and Graphic Tools

Photoshop
Illustrator
Adobe XD
Figma

Work Experience

Todd's drive to lead user-centered design initiatives backed by data-driven decision-making has resulted in a successful career that spans more than 20 years. A team player that is adept at collaborating cross-functionally with developers, product teams, and stakeholders, he is an invaluable asset to established and growing businesses.

Skills

Accessibility
Art Direction
Brand Strategy
Brand Design Systems
Branding & Identity
E-Commerce
Information Architecture
Low / High Fidelity Prototyping
Competitive Analysis
HTML/CSS
Github
Creative Research
Design Pattern Research
Design Strategy
User Research
Usability Testing
Website Design
Brand Design Systems

Experience

Senior Web/UX Designer
Seasonal Grams, Inc
2024 - 2025
Senior Web Designer
the Vermont Teddy Bear Company
2011 - 2024
Web Content Specialist, Email Designer
EatingWell Media Group
2008 - 2010
Web Designer, Email Designer
the Vermont Teddy Bear Company
2004 - 2008

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Brand Experience

PajamaGram
Calyx Flowers
The Vermont Teddy Bear Company
PajamaJeans
The1ForU
The Vermont Brownie Company
Eating Well Media Group
Addison Meadow
Gift Bag Boutique

E-Commerce/CMS Platforms

Shopify/Shopify Plus
Magento
SalesForce Commerce Cloud
SalesForce Marketing Cloud
Klaviyo
Hotjar User Videos
Monetate
Optimizely
Wistia
WordPress